About me
Hey, I'm Alex, a Singapore-based designer specialising in design research and experience design. I love projects that let me do a bit of everything, from running research studies to building prototypes and crafting visuals. Past work includes aviation experience design with SIA-NUS, interactive installations exhibited at SIGGRAPH and 21_21 DESIGN SIGHT Tokyo, and teaching speculative design at NUS.
Outside of work…
I like playing volleyball, gaming, and debating with my friends. I also have too many craft hobbies (on my current rotation: pottery, 3D printing, and sewing).
Experiences
UX Designer
SIA-NUS Digital Aviation Corporate Laboratory
Nov 2023–Sep 2025
Researching and designing the future of the long-haul flight experience—conducting passenger studies, analysing data, developing concepts, and presenting findings and proposals to Singapore Airlines stakeholders.
Teaching Assistant
SIA-NUS Digital Aviation Corporate Laboratory
Jun 2024–May 2025
Teaching NUS Division of Industrial Design undergraduate and postgraduate students, focusing on Speculative Design.
UX Designer (Subcontractor)
UTokyo DLX Design Lab
May 2022–Aug 2023
Making cutting-edge neuroscience research accessible to the public through an interactive installation—from initial concept and prototyping through to exhibition at UTokyo, SIGGRAPH 2023 (Los Angeles), and 21_21 DESIGN SIGHT (Tokyo).
Design Researcher (Intern)
SIA-NUS Digital Aviation Corporate Laboratory
May 2021–Aug 2021
Helping to design, plan, and facilitate a Design Thinking Workshop for NUS and SIA staff